TOP PERFORMANCE BY CONCENTRATING ON THE ESSENTIALS
We are an owner-managed media agency from Hamburg with over 17 years of experience, specializing in TV advertising. From the beginning, we had a very clear vision of what makes a successful TV concept. Over the years, this vision has given rise to our own, industry-independent strategy for successful TV campaigns.
THE BEST ADVERTISING IS ALWAYS THE ONE THAT SELLS
This also applies to TV advertisement. No other medium even comes close to having it’s power and impact. TV works – no question about it. But not for any price. Instead, it’s always about the right ROI. And the best possible ROI can only be achieved if the entire value chain is optimized.
OPTIMIZE FOR THE HIGHEST EFFICIENCY AT EVERY STAGE
As TV specialists, we always have to perform above the market, traditional „great discount“ offers are not enough for us. For outstanding results, every stage must be optimized. From the right idea, the perfect spot creation, to the right channel mix and conditions. Everything has to fit perfectly. Preferably from the very beginning and that is what we take care of for you.
Proof of Concept
Nothing is smarter than learning from the best. And looking back, the best campaigns were always successful AND efficient. What sounds so simple is always challenging and thorough work, but it pays off. And to keep it that way, we only recommend TV approaches that have already delivered this proof of concept for us in the past.
